3 Tips To Stand Out In A Competitive Housing Market

I was very excited to head to Seattle recently to talk to King 5 News about the very competitive housing market in this vibrant city. Seattle has seen a dramatic drop in housing inventory over the past year (more than 40 percent over the past year, to be exact!), making this a particularly busy spring season. Potential home buyers are trying to get the jump on the competition.

The news story also featured Shelby Severin, a local home buyer who said it took four months of going to open houses and looking at more than 80 homes before her offer was recently accepted for a home in Bellevue, Washington.

Open houses are a great way to look at a lot of homes and to check out potential neighborhoods. I advise that potential buyers be very clear on their “must-haves” before getting started. You really need to know what you’re looking for whether it’s location or having enough room for your family. I always recommend taking notes. It’s so important to remember what you saw when you are viewing multiple homes in a single day so that you can clearly differentiate one home from another.

Watch the video:

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Watch What Happens When You Don’t #FindItFirst

Chances are there has come a time when you have had to wrestle the television remote away from a sibling, spouse, parent or even friend. Even in a generation where portable devices rule, what is played on the ‘big screen’ can be a heated household topic. But imagine if it wasn’t a family member reaching for the remote. Imagine if it was another home buyer.

To illustrate the importance of finding your dream home first and not letting another home buyer beat you to the punch, realtor.com has launched a series of humorous videos as part of its ‘Find it First’ campaign. The ads depict scenarios in which multiple home buyers find themselves fighting over the remote, crowding the bathroom and hogging counter-space in the kitchen.

“Buyers’ competitive edge lies in the accuracy, comprehensiveness and timeliness of listing data,” said Barbara O’Connor, executive vice president of marketing at Move, Inc. “The foundation of ‘Find it First’ is that your perfect home is also someone else’s, especially in this tight housing market. We decided to use humor in these videos to highlight a surreal example of how important it is to find your dream house first, using the accurate and timely data from our realtor.com(R) desktop, tablet and mobile platforms, together with the expertise of a local REALTOR.”

The idea behind the videos was to show how competitive the home buying process has become. In what has become something of a trend due to a low national inventory, sellers are receiving numerous offers on homes their property is listed. The phenomenon has created a situation in which it is imperative for home buyers to get an edge against the competition, which can be done by using realtor.com to search accurate and timely listings from more than 800 Multiple Listing Services, which is by far the most among any other real estate sites.

The ‘Find it First’ videos began rolling out this week and can be seen on a number of online platforms, including Yahoo!, Yelp and Curbed. You can watch ‘Your dream den’ below, and the rest of the ‘dream’ videos right now at realtor.com/finditfirst.

Your Dream Den:

The post Watch What Happens When You Don’t #FindItFirst appeared first on realtor.com® blog.

Spring Home Buying Season Off To Early Start

Realtor.com’s February 2013 national housing data indicates that listing inventories increased 1.15 percent month-over-month; median age of inventory was at 98 days, a 9.26 percent decrease month-over-month; and median list prices were slightly higher month-over-month at $189,900. These numbers show that home buyers are getting an early start on the spring season despite the fact that inventories recently hit record lows.

The median age of inventory was down by 9.26 percent month over month and total listings are up 1.15 percent month over month, suggesting that many reluctant home sellers are starting to take an early advantage of the recent improvements in housing prices. Annual inventory decreases of -15.97 percent are consistent with a gradual, yet persistent downward trend that has been occurring over the last two years. From January 2013 to February 2013, the median age of inventory decreased in 145 of the 146 markets tracked by realtor.com. The national median list price also reversed its downward trend, rising by 1.55 percent over the month of February and 1.01 percent on an annual basis. In addition, the number of markets experiencing a decline in home prices is shrinking, implying more good news for the housing market and U.S. economy at large.

There continue to be pronounced regional differences in the strength of the housing market. Several areas in California are experiencing the highest increases in list prices coupled with the largest inventory declines. Phoenix, Seattle and Denver are also among the top performers across the U.S. However, many smaller industrialized markets in the Midwest and the Northeast registered year-over-year price declines, as did Philadelphia, Chicago and New York City. While the number of markets experiencing year-over-year list price declines had been increasing, this pattern appears to be turning around as home list prices increased in 78 markets last month on a year-over-year basis and declined in 39.

National Data

  • In February, the total number of single-family homes, condos, townhomes and co-ops for sale in the U.S. (1,494,218) increased by 1.15 percent month-over-month. On an annual basis, however, inventory was down by 15.97 percent.
  • The national median list price for single-family homes, condos, townhomes and co-ops ($189,900) increased by 1.01 percent year-over-year and 1.55 percent month-over-month in February.
  • The median age of inventory of for sale listings fell to 98 days in February, down 9.26 percent from January and 11.71 percent below the median age one year ago (February 2012).

Local Data

  • Nearly all of the markets with the largest year-over-year declines in their for sale inventories in February were in California, where declines averaged 48 percent. The list includes Sacramento, Stockton, Oakland, San Jose, Orange County, Los Angeles, Seattle, San Francisco, Riverside and Ventura. These markets also experienced a dramatic decline in the median age of inventory, falling to an average of just 31 days, or 53 percent lower than it was one year ago.
  • On an annual basis, February median list prices were up by 5 percent or more in 51 markets while they were down by more than 5 percent in 11 markets. The number of markets experiencing a year-over-year list price decline in February (39) is significantly below the number of declines observed in January (50).  California markets continue to dominate the list of areas experiencing the largest year-over-year increases in their median list prices, representing nine out of the top ten best performers.
  • The ten markets with the longest time on the market continued to include the coastal areas of the Carolinas and the resort communities of Santa Fe, NM and Asheville, NC. In addition, five older industrialized areas also appear on the list: Reading, PA; Portland, ME; Albany, NY; Philadelphia and Trenton, NJ. California markets continued to dominate the list of top ten areas with the shortest time on the market, although the median age of inventory was also at record lows in Denver and Seattle. Median time on market in these areas averaged just 28 days, 51 percent lower compared to one year ago.

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New On REALTOR.com’s Android App: Final Sale Prices And Foreclosures

New On REALTOR.coms Android App: Final Sale Prices And Foreclosures photo Realtor.com’s award-winning Android App has just gotten even better, with an update that puts all-new functionality in the palm of your hand. Home shoppers can now use their Android device to:

  • Make better pricing decisions with access to final sale prices reported directly by the MLS on properties sold in the last six months. Now home buyers can rely on their Realtor.com Android app to display sold prices within 24 hours of a final sale, and tailor their search to discover sold listings exclusively or when zooming into specific areas.

  • Quickly find and monitor foreclosed properties in a specific area with the new and easy-to-see orange badges. Potential home buyers and sellers can now also find and access foreclosures as part of a general search or foreclosure-only search query with the app.

  • Monitor price changes on homes anywhere all the time with the new easy-to-see green arrows on property listings. Users know instantly when the list price is reduced and by how much based on MLS direct updates.


We’ve got some exciting mobile giveaways planned for this summer, so stay tuned. Don’t have a Realtor.com Mobile App yet? Get ready to find your new home by downloading a free Realtor.com app for your Android or iOS device here!

Testimonials Mean A Lot!

Ginny’s Home Buyers Are Not Just Customers….They Become Friends & Family For Life! Click Here To See Their Commercial   I met Ginny Lee in Pelican Bay many years ago and when I decided to sell my home I knew … Continue reading

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Realtor.com Renews Content Distribution Deal With MSN

1102MSN2 Realtor.com Renews Content Distribution Deal With MSN

Move, Inc. today announced the renewal of its content distribution agreement with MSN.

The deal brings together the first (Move Network) and fifth (MSN) most visited real estate websites, which collectively target 18.6 million consumers each month.

Visitors to the MSN homepage who are searching for real estate can access Realtor.com property listings by going to the Money tab and then selecting Real Estate & Rentals.

Home buyers or renters: MSN users will not only find Realtor.com property information, but also reliable data about area shcools, community features, sold prices, and home values.

Real estate professionals: Site visitors will be able to connect directly with REALTORS®, mortgage serivces and professional movers to make the home buying and selling process easier.

Move has provided real estate listing content to MSN since 2003.

–Audie Chamberlain, Realtor.com

It’s Your Chance to Ask a Realtor!

If you have a real estate question, now’s your chance to “Ask a REALTOR®”!

“Ask a Realtor” is a question and answer feature connecting home buyers and sellers with real estate experts. You can ask about any real estate-related item, and many of the answers are published on REALTOR.com® Blogs.

Take a look at some recent examples on Realtor.com, and on our YouTube page.

If you want your question answered, submit now through the Ask a Realtor online form.

–REALTOR.com® Blogs Team

Best Mobile Device

Mashable Awards 125x40 Nominate Us Its Your Chance to Ask a Realtor!

Best Mobile User Experience

Mashable Awards 125x40 Nominate Us Its Your Chance to Ask a Realtor!

2010 Must Follow Brand

Mashable Awards 125x40 Nominate Us Its Your Chance to Ask a Realtor!

Breakthrough Website Design

Mashable Awards 125x40 Nominate Us Its Your Chance to Ask a Realtor!

It’s Your Chance to Ask a Realtor!

QuestionWords wide Its Your Chance to Ask a Realtor!

If you have a real estate question, now’s your chance to “Ask a REALTOR®”!

“Ask a Realtor” is a question and answer feature connecting home buyers and sellers with real estate experts. You can ask about any real estate-related item, and many of the answers are published on REALTOR.com® Blogs.

Take a look at some recent examples on Realtor.com, and on our YouTube page.

If you want your question answered, submit now through the Ask a Realtor online form.

–REALTOR.com® Blogs Team

Best Mobile Device

Mashable Awards 125x40 Nominate Us Its Your Chance to Ask a Realtor!

Best Mobile User Experience

Mashable Awards 125x40 Nominate Us Its Your Chance to Ask a Realtor!

2010 Must Follow Brand

Mashable Awards 125x40 Nominate Us Its Your Chance to Ask a Realtor!

Breakthrough Website Design

Mashable Awards 125x40 Nominate Us Its Your Chance to Ask a Realtor!